I agree with you on all fronts– what I’m saying here is that Sigg, isn’t that big of of a company, comparatively. And sure, it’s incredibly stupid that they lied. But this outrage in the blogosphere to me was sycophantic, because BPA is such a media darling. So, I’m calling Sigg out, and putting it into perspective as well. And believe me, you’re not going to see Sigg called out in other outdoor magazines that are afraid of pissing off an advertiser.

Listen, the point here is that we, as a world population are amidst an environmental disaster. We have no political mechanisms that make change happen fast enough. We have mercury levels from burning coal that make fish unsafe to eat regularly. And what does the green media decide to flood the world with? “Shame on YOU SiGG!” as if it’s news that some corporations lie for economic gain. Um, HELLO!

Let’s start calling Exxon on their BS, or British Petroleum, let’s start calling other outdoor companies on their greenwashing– let’s actually go at the issue. Yes, Sigg’s behavior was terrible. But they are a drop in the bucket compared to what comes across my desk everyday.

Thanks for writing this, but I do have to take issue with the title and some of the comments. Is SIGG just getting a bum rap? Well, in my opinion no. They profited from the original BPA scare surrounding Nalgene because everyone that paid attention knew that nalgene used BPA and there was an assumption (wrong) that bottles such as SIGG did not because they weren’t plastic. To me, thats intentional deception. And, while the science on the health impacts of BPA may not be conclusive for adults, as mentioned in the first comment, pregnant women (before they even know they are pregnant) are exposing their children to bpa and that is concerning.

My last comment then I’ll leave it be: Is BPA the most threatening chemical out there? No, but it is symbolic of how untested and pervasive potentially dangerous chemicals are in the US. Until we fundamentally change the way chemicals are regulated, we’ll keep coming up against the next BPA for the next 1000 years. Consumer pressure can’t regulate all 80,000+ chemicals in commerce.

Thanks for getting the information out.

But just to be clear, I’m attempting to answer that question, “Why is Sigg getting picked on?” rather than ask it.