transparency

In an era where green is gold, and most outdoor companies are jockeying to dominate with their own sustainability story, Patagonia is doing something crazy: they’re actually letting YOU, the consumer, see where their products come from without the typical marketing filter that so often only reports on a company’s… Read the rest

Outdoor retailer bigwig Recreation Equipment Inc — known as REI to most of us — certainly does its part for the environment. The company believes in the use of solar power, has a couple of green prototype stores, supports carbon netural travel for its adventure trips, uses the ecoSensitive label… Read the rest